Tuesday, January 12, 2010

Kay Casperson brings lifestyle spa and boutique to South Seas Island Resort

Kay Casperson, left, and managing director of Kay Casperson, Inc. Valerie Simpson are seen at the front desk of the brand new Kay Casperson Lifestyle Spa and Boutique in South Seas’ Chadwick’s Square.


Kay Casperson, a Sanibel resident, nationally recognized beauty and lifestyle author, speaker and media personality - just to name a few - has brought her philosophy of "Beauty Inside Out" to South Seas Island Resort as a lifestyle spa and boutique, located in Chadwick's Square.

Islanders may be familiar with the spa's former location on Sanibel, but as of Dec. 26, Casperson's premier Southwest Florida destination is South Seas.

Casperson's managing director Valerie Simpson explained how all of the spa employees are referred to as lifestyle consultants - not cosmetologists, technicians or hairstylists.

"This is a lifestyle for me. It's who I am," Casperson said.

Casperson says this spa was a major undertaking, and she couldn't have done it without her friend Simpson.

"We have a great energy together," Simpson said.

And energy seems to be a key word at the Kay Casperson spa - energies that are vibrant and joyous, soothing and relaxing, all at the same time.

A trip to the Kay Casperson Lifestyle Spa and Boutique, Simpson explained, isn't just a day of beauty - it's a way to relax and reclaim yourself, to make yourself feel beautiful from the inside out and change your life.

Casperson says she has spent 20 years consulting, teaching, training, researching and developing beauty products and has been associated with South Seas since the early 1990s.

"Launching the spa at this iconic resort has been a dream for quite some time. The South Seas brand and the service philosophy I embrace are in harmony. I am looking forward to a long and successful relationship," Casperson said.

According to South Seas director of communications and community relations Carolyn Hudson, the partnership with Kay Casperson Lifestyle Spa and Boutique fits squarely within South Seas' new positioning focused on family, nature and comfort.

The spa - an open, airy space with soothing light green walls and rich, dark wood floors - is designed to surround customers with a feeling of comfort and relaxation while simultaneously providing specialized attention that will not only cater to the individual but to wedding parties and special event groups.

And according to South Seas Island Resort managing director Rick Hayduk, the resort is glad to welcome Casperson into the South Seas family.

"South Seas is thrilled to open the Kay Casperson Lifestyle Spa and Boutique in addition to partnering with someone of Kay's talent and ties to the local community," Hayduk said in the release.

"Opening the spa speaks to the fact that South Seas is committed to continually enhancing the guest experience and providing additional reasons for locals to be drawn to the tip of Captiva for something they can't get anywhere else," Hayduk said.

Services at the Kay Casperson Lifestyle Spa and Boutique include manicures, pedicures, facials and massage.

The spa is also outfitted with a studio where classes such as yoga, Pilates and "zumba," a work-out based on Latin dance, will be held.

Private treatment rooms offering massage and facials are named after Captiva's unique natural wonders such as the "Starfish Circle," "Dolphin Drive" and "Pelican Place."

"The Kay Casperson Lifestyle Spa and Boutique is something that South Seas needs. We're an iconic destination and Hurricane Charley is in the past and we're moving on. We are poised to be the best we can be. We're so ready to get back into the hearts and minds of the community. This spa is going to do that for us," said Hudson.

"New things are happening that are bringing in great energy, not only among guests but employees too. The best is yet to come," Hudson said.

The Kay Casperson Lifestyle Spa and Boutique is open to the public daily from 9 a.m. to 7:00 p.m. at Chadwick's Square.

For appointments, please call 239-777-6561.

Learn more about Casperson's products at www.kaycasperson.com.

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